event planning

 

The job of an event planner has many opportunities for fun, sociability and creativity. While this may be true, a lot of little things go into event planning that are not noticed by those attending, but are crucial in making or breaking an event. If you’re new to event planning or have received the responsibility of putting together your company’s next meeting, we’re here to help ease some of your concerns. Whether you’re putting together a press conference, product launch, sales meeting, awards ceremony, or company-wide meeting, here’s a quick guide of the technical side of meeting planning, so you can focus on the fun stuff!

Sets:
When planning your event, whether it’s small-scale or large, having visual stimulation that compliments your company’s brand and makes a lasting impression is key. Think about creating a backdrop that draws attention to your speakers and looks great for photos. Custom sets are definitely a good option, depending on your time constraints. They help tie the theme of the event together and generate excitement amongst those attending.

Video:
Based on the nature of your event, video could be something required, or a great added plus. For pre-event promotion, on-site presentations and archived content, video serves a great purpose. Ensuring your videographer is of high quality and professionalism is important, as the after-experience is just as meaningful as what happens during the event. Having the option to choose from different digital video recording formats is helpful and saves you time after the event.

Lighting:
Lighting is one of the most important aspects of an event. To make speakers the main focal point, produce better-quality photos and videos, and create the right atmosphere, lighting is a main component. Having the choice of different lighting systems, from environmentally-friendly to coloured and moving options, set the tone for your event.

Webcasting:
Live events can be broadcasted to any corner of the world, and your audience reach can be that much bigger with webcasting. Keeping this in mind, choose a webcaster that can give you the optimal viewing capability for your needs, as you want your event to go smoothly for those seated in front of you, as well as those on a computer or mobile device.

Projection:
Projection is just as important as lighting when it comes to a live event. Your entire presentation must be visible to those in the audience, and having a projection screen that allows for maximum viewing is essential and can add great stimulation to the crowd. Think about graphics, animations, and video clips to ensure your message is put across in the best way possible.

Freeman Audio Visual Canada has all the solutions you need in order to pull off a fantastic event. Contact us for quotes, information, or ideas on how to create your best event yet.

microphone at an event

Whether you’re giving a talk to a few people, or a few hundred, presentations and public speaking can be nerve-wracking. The pressure to give a great presentation can be overwhelming; however, it is not just inexperienced speakers that are at risk for giving a dull presentation. Even seasoned public speakers can give boring, uninspiring talks.

Whether you’re nervous for an upcoming talk, or you’re an experienced speaker looking to better connect with your audience, consider the following tips:

Know your material

No matter how much planning you put into ensuring your presentation runs smoothly, sometimes unforeseen issues can arise. Maybe you forget your cue cards at home, or perhaps you forgot to bring along your visual aids. By knowing your material inside and out, you can get through a presentation no matter what issues may arise. This will also help you nail the question period at the end of your talk.

Move around!

If you’ve ever seen a truly captivating presentation, you may have noticed that the speaker made use of the entire stage. Sometimes you may be confined to a podium, but even by using simple hand gestures and eye contact effectively, you can significantly increase and maintain the attention of your audience.

Practice, practice, practice

This not only refers to a specific speech leading up to an event, but also your speaking skills in general. If you’re uncomfortable with presentations, becoming a strong communicator may seem like an insurmountable goal, but remember this: public speaking is a skill, and just like any other skill, you will get better with practice. Strong public speakers might make it look easy, but make no mistake, there’s a lot of work that has gone into that skill behind the scenes. If you’re looking to get some extra practice in a low-pressure environment, consider joining a speaking club like Toastmasters.

Tell a story

Another great way to keep your audience engaged is by telling a story, or keeping a common theme throughout your talk. Your audience needs some degree of uniformity throughout your speech. A sporadic, unconnected speech is hard to follow, and will greatly hinder engagement. By simply wrapping up your speech with a strong conclusion, and touching back on the key points of your talk, your audience will have a clear takeaway and (hopefully) feel like they learned something useful.

Use strong audio visual techniques

Making use of professional AV solutions can make a huge difference in the engagement and success of your presentation. Simple things like complimentary lighting, reliable computer and network services, and audience response tools can really set your presentation apart.

At Freeman Audio Visual, we provide audio visual solutions for events of any size. Whether you need a custom stage built for a large-scale event, or a computer network set up for a business meeting or workshop, we can help. Check out our design gallery for some photos of what we can offer you, and if you already have a project in mind, contact us. We look forward to helping you create a truly engaging event!