When unexpected challenges threaten to disrupt meetings and travel plans, having a specialized team that enables you to keep event objectives on track is mission critical.
Virtual events can connect your presenters and attendees online from nearly anywhere in the world. But when most people think of virtual events, they think of it from the attendees’ point of view – where elements of an event are available online for live viewing to those who are unable to participate in person.
It’s a whole different ballgame, however, when presenters are unable to appear at events. Planners spend countless hours securing speakers, agendas, and content for their meetings. So, having an experienced digital solutions partner that can help you connect presenters to attendees, both at the host site and around the globe, is key to keeping your event on track.
Here’s a real-life example. When the Eyjafjallajökull volcano in Iceland erupted, it ejected a massive volume of ash into the atmosphere that directly impacted air travel and passengers. The worldwide impact included:
- 20+ countries affected
- 6 days of disrupted air traffic
- 100,000 flight cancellations
- 10 million passengers affected
With participants and presenters unable to fly to their conferences and meetings, a solution was necessary to ensure impacted meeting planners, who tirelessly designed their events, could carry on without losing presenters or participants.
The PSAV Virtual Events team was able to assist numerous clients by leveraging different video conference and streaming solutions. With our assistance, key presenters who had been unable to attend their events in person were able to connect, present, and interact with attendees. Once afflicted by travel disruptions, attendees were now able to see the presentations through a virtual attendee experience.
From video conferencing and webcasting to live streaming and simultaneous interpretation, PSAV has solutions that can extend the reach of your event. Be it by design or due to unforeseen and uncontrollable circumstances, our team can bridge the gap between presenters and participants.
While the volcano example had a broad scale impact, other smaller and personal circumstances can also impact the ability for some to attend events in person. Don’t wait until the last minute to come up with a backup plan. Reach out to our Virtual Events team and find out more about our new package offerings here.
[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]You could say the quest for sustainability has touched all industries at one point or another. The event industry is no different in that organizers are constantly looking for ways to reduce their carbon footprint. From outdoor festivals to interactive exhibits, companies are increasingly opting for eco-friendly solutions.
When it comes to event technology, Encore Canada is making a conscious effort to offer sustainable experiences. From digital banners to virtual reality headsets, there are many ways to deliver an exciting experience that has little to no impact on the environment. So let’s take a look at some of the biggest sustainability trends to hit the industry this year.
From flyers to posters, there’s no doubt the amount of paper used to promote an event. That’s why many organizers are looking to digital solutions instead. Digital banners are an excellent alternative to hard-copy signage. This innovative marketing tactic is much more versatile than a traditional banner. A digital backdrop not only saves on paper and printing costs — but allows event organizers to create an impressive visual display that will captivate their guests.
Digital banners work well when they’re incorporated into your stage’s set design. You can also display them prominently along venue walls for a truly immersive experience. Encore Canada can help you capture your event’s theme and messaging in a series of digital banners. This medium is also ideal for sponsorship loops, corporate branding or animated content.
Mobile Event Apps
Hard-copy event itineraries are becoming less popular as organizers look for paperless solutions instead. One of the best ways to share information with your attendees is through a mobile app. Encore Canada a has the expertise to help planners build an app that all guests can tap into on the day of the event.
A mobile app is an eco-friendly way to provide venue directions, share event photos or notify attendees of special highlights ahead. This paperless solution also allows organizers to make last-minute changes to information and send out updates in real-time.
Virtual Reality Headset
Virtual reality headsets are promoting sustainability by cutting down on the need for physical transportation. That’s because these innovative devices can send your guests to far-off places, which would have been otherwise inaccessible. VR’s popularity comes at a time when event planners are debating whether virtual experiences would replace face-to-face interactions. Although many companies still prefer in-person gatherings, VR can be used as an intriguing side component.
Virtual reality headsets can place attendees in an alternative state where they can experience interesting situations. By immersing the user in a 360-degree view of entirely different worlds, organizers are giving users an opportunity to interact with the environment in a very sustainable way.
Live streaming is an excellent way to incorporate sustainability during an event. Keep your travel footprint low by allowing guests to watch the gathering online or on a projector at a remote location. By keeping the in-person guest list down, organizers can opt for a smaller venue, which will help reduce the event’s overall carbon footprint. Live streaming also allows for digital advertising, which will dramatically reduce paper waste and provides an additional revenue source for your event.
Event technology devices tend to consume a lot of energy, especially when it comes to interactive displays. That’s why the industry is turning to event technology with energy-efficient components. LED lighting, for example, is becoming increasingly popular — as is the use of daylight instead of artificial light to brighten a venue. Preference is also given to Energy Star products, especially when it comes to sound and stage equipment. Set-up crews are also turning down lighting levels during the event’s setup and tear-down phases.
Be ‘Green’ with Encore Canada
Our friendly team of event technology experts can help you design and implement an event that has little to no impact on the environment. Conservation and reduction initiatives are an excellent way to drive profits. By showing customers that you care about the social impacts of your company’s actions, doors may open to new clients and opportunities.
Rely on Encore Canada to deliver technology solutions that are responsible and motivated. Together, we can help the event industry raise its ecological-consciousness — and bring consumers a truly sustainable experience.
For more information on sustainable event technology, call Encore Canada at 1-800-868-6886 or contact us here.[/vc_column_text][/vc_column][/vc_row]
[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]One part of the hysteria surrounding summer is the excitement that comes with its sun-soaked events – low necklines and cold drinks, dancing outside, and enjoying the hazy days of summer with friends and family.
Everything is better in the summer heat, and every year, event planners aim to make their event the talk of the season. The summer represents a great opportunity to stage an event, with it being one of the most lucrative seasons for professional event planners.
Event attendees – especially those who are accustomed to high-budget corporate events – won’t be wooed by the same gimmicks as last year. It may come as a surprise to those who aren’t in the business of planning amazing events, but there are trends that are ushered in each summer that can take an event from same-old to never-be-the-same-again.
It’s all about differentiation and making your event stand out in the minds of your guests. It’s about finding ways to bring people together, fostering connections, and making everything a bit more efficient to set-up and tear down. Here are seven summer event trends we’ve seen this summer that take events to the next level and impress guests with thoughtful ingenuity.
- Technology (Apps, Live Streaming, Live SM Interaction)
It’s hardly news at this point; people are plugged in. Over 90% of North Americans own smartphones and are on them for multiple hours a day. It’s the perfect opportunity to connect with guests and have them put their cell phones to good use.
Specialized event apps are amazing for large events that span a day or more, especially when multiple locations, speakers, and itineraries are involved. For a sprawling corporate event with several types of speakers and seminars, it can help to have an app developed that is specific to your event for widespread download.
Encourage your guests to live tweet and post with personalized event hashtags. Modern weddings often combine the last names of the spouses-to-be, allowing everyone who posts to look up each other’s photos and moments easily. Live streaming your event will let those who couldn’t be there feel included. It’s an extension of hospitality that will truly add a caring and trendy touch.
- Drone Videos
We all know someone with a drone, and they’re amazing for capturing aerial video. If your summer event is being held in a beautiful outdoor space, capture its magnificence with drone video. You’ll get a beautiful perspective you never thought you’d see, and it makes for great content in a post-event video for attendees to look back on after your event is over.
- Non-Traditional Spaces
Barns, warehouses, factories; don’t limit yourself to traditional event venues. Non-traditional spaces offer different pricing than conference centres or banquet halls, have enormous capacity, and have interesting interior elements. Exposed bricks, metal beams, thirty-foot ceilings – your guests will be wowed by your event as soon as they arrive.
- Memorable Bars
One of the best parts of any event is the food and beverage. Go the extra mile and create a memorable bar setting. Great drinks are a given, but the bar area itself is a spot where people gather, laugh a little harder, and find the courage to connect with strangers. Up your hosting game from a traditional bar to make your guests feel like they’re at a truly all-out event.
- Food Trends on Point
Next to the drinks is the food. If you have mediocre food, often that’s what people will remember about your event. Amazing food will have your guests on cloud nine, pleasing their inner foodies and appreciating your attention to culinary detail.
Donut walls and live cooking are two food trends that are catching on. People also appreciate plant-based, healthy options as more and more folks develop open minds to different diet preferences.
- Bring the Dancers
It isn’t a party until there’s dancing! Exploring entertaining with acrobatic tricks and aerial arts, it’s like having a free show alongside your gathering. Your guests will feel so much more inspired to dance when they see the professionals joyously busting out their moves.
- Bold Yet Classic Colours
2018 has been a year of experimentation as well as a year of returning to traditional roots, and colour and design schemes are reflecting this. The need to be modern has fallen away and classically beautiful colour combinations are proving to be classics for a reason. It’s always a good thing to give your colour scheme a slight edge, a personal touch that reflects you.[/vc_column_text][divider line_type=”No Line”][vc_row_inner equal_height=”yes” column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/3″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][image_with_animation image_url=”12441″ alignment=”” animation=”Fade In” border_radius=”none” box_shadow=”none” max_width=”100%”][/vc_column_inner][vc_column_inner column_padding=”padding-3-percent” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”2/3″ tablet_width_inherit=”default” column_border_width=”1px” column_border_color=”#e5e5e5″ column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Author
Encore Canada, Sales Manager[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]